Rant time: ESPN sports business reporter Darren Rovell tweeted a picture of the jerseys the Miami Heat are going to wear for their "Latin Night". (You can see the picture here). What gets me is that the National Basketball Association, in all their efforts to take their league to an international audience, instead of using the proper Spanish words for their teams, just throw "El" or "Los" in front of the team name and call it good.
WRONG!!!! I'm sure my Hispanic friends and those who took Spanish in HS would agree with me on this, if you're going to do something to honor your Hispanic audience or reach out to your Hispanic fanbase, at least use the PROPER Spanish word for that team.
Examples:
Oklahoma City Thunder would be El Trueno de Oklahoma City
San Antonio Spurs = Las Espuelas de San Antonio
Miami Heat = El Calor de Miami
Los Angeles Lakers = Los Lagos de Los Angeles
Hopefully you get the idea. This "El Heat", "Los Spurs" crap doesn't work!!! In my mind, it makes the NBA look dumb and hopefully the new commish Mr. Silver can see that and change that pronto.
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